![]() Drivin- Pearl Harbor and the Explosions- PopClips (1981) 5. Pups Save the Wacky Water Skiers/Pups Save the Mayor’s Assistant. Nickelodeon (often shortened to Nick) is an American pay television channel which launched. Pups Save Their Digi-Tal Friends/Pups Save the Rainbow. Pups Save a High-Flying Hen/Pups Save a Sloth. Even though its audience was estimated to have declined by more than half since its peak, MTV remained a going-and profitable-concern into the 2000s, as advertisers continued to rely on the medium to reach the youth market. Airing weekly on Nickelodeon from 1980-1981, PopClips was a pioneering TV format that offered music videos hosted by a VJ. Season 10 Season 9 Season 8 Season 6 Season 1 Latest Episode 23:10. All of the new programming was aimed at the Generation-X audience-the very group of teens and twenty-somethings who, in the 1990s, couldn’t remember not watching MTV. In addition to the standard video programs (including theme shows such as Yo! MTV Raps), the cable channel broadened its offerings to include specials (MTV Spring Break and MTV Video Music Awards) as well as series such as Real World, Road Rules, and The Osbournes). Mike Nesmith was a crucial componant in the rise of the music video to popularity creating a series for Nickelodeon called Popclips that provided the. However, in the following decade “veejays” (video jockies) had to make way for alternate programming on the music channel in order to keep audiences interested. The video colossus thrived during the 1980s, helping launch more than a few music careers. But MTV caught on, and by 1984 it had captured an audience of more than 24 million viewers, was showing a profit, and was soon spun off into a separate company by parent company Warner. Watch full episodes of your favorite shows, funny videos, and behind the scenes clips of the best Nickelodeon characters. ![]() MTV was launched with 13 advertisers and a meager library of only 125 videos, all provided by the record labels. Lack thought the format had potential, and soon a young executive, Robert Pittman, just 27 years old, was given charge of the project. He’d taken interest in the Nickelodeon program Popclips, a music and video show developed by Michael Nesmith, a former member of the pop group the Monkees. MTV was the brainchild of John Lack, vice president of Warner-Amex-Satellite Entertainment, which owned the cable station Nickelodeon. What was new was the idea of airing music videos around the clock. The notion of pairing music with video was not without precedent, the most obvious of which is the Beatle’s 1964 critically acclaimed pseudo-documentary, A Hard Day’s Night. Audiences could tune in any time to watch popular rock artists performing hit songs. The format was all music, 24 hours a day. PopClips was preceded by the video Elephant Parts (which won the first ever Grammy Award for Music Video), and followed by a second series titled Television Parts, both of which Nesmith hosted and produced.Music Television (MTV) made its debut August 1, 1981, when it was made available to 2.1 million cable-subscribing households in the United States. The channel's owners at the time, Warner Cable, wanted to buy the name and idea, but instead, according to Dear, "they just watered down the idea and came up with MTV." The program was broadcast weekly on the youth-oriented cable television channel Nickelodeon in late 1980 and early 1981. Production began in the spring of 1979 at SamFilm, a sound-stage built and operated in Sand City, California by Sam Harrison, a Monterey Peninsula College instructor with a motion picture background. Former Monkee Mike Nesmith conceived the first music-video program as a promotional device for Warner Communications record division. Besides Harrison, the production team was made up of Bruce "Buz" Clarke, Keith Cornell, Marybeth Harris, and Leslie Chacon. PopClips is a music video television program, the direct predecessor of MTV. With an infinity cyclorama as the background, set flats were made from the Styrofoam packing used to ship laserdisc players and 3/4" video decks. ![]() ![]() įormer Monkee Mike Nesmith conceived the first music-video program as a promotional device for Warner Communications' record division. In 1981 PopClips ran weekly on Nickelodeon. ![]() PopClips is a music video television program, the direct predecessor of MTV. He sold the series to the youth-oriented network Nickelodeon, owned by the huge media company Time Warner. ![]()
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